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77: Creativity, Inc. by Ed Catmull
Bookworm
How to Apply This to Events at Your Church
Schmitz: I have a tendency to try to extrapolate things out and go to like, how do I apply this elsewhere? This is the same thing. So my wife and I lead the outreach team at our church and we do a big outreach basically once a quarter. We talk about what went well, what didn't go well and we make a bunch of notes on things that we want to change for next time because there's a good chance we're doing the same event a year later.
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