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66 // Business of apps with Markus Müller-Simhofer
Metamuse
The Risk of the Upgrade Model Versus the Risk of a Subscription Model
The risk of the upgrade model versus the risk of the subscription model for the business. With subscriptions, it suddenly smooths all that out and you have a much more predictable revenue stream. It also allows you to have incremental feature releases where you say, oh, let's try. If this feature is something that our user base is interested in, don't fully implement it. Try to work with MVP that's good enough and then later build it out based on customer feedback.
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