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146 - How To Think Differently About B2B Content, With Camille Trent

The Marketing Millennials

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How to Succeed as a Content Logistics Consultant

The content strategy is kind of like this assembly line where you have a framework. And then Adam and I will meet once a week and we'll talk through, yeah, well, basically what's in scoping. That helps the scoping and then we'll move something over to like planned, right? So it's like planned. But really just thinking about it is content logistics, right? Like thinking about it asKind of like thisassembly line where you Have a framework and a sort of a strategy behind like what gets moved over and then just being open to change.

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