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029: The Art & Science of Hacking Growth with Morgan Brown (VP of Growth, Shopify)

The Long Game

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How to Run Trustworthy Experiments on Shopify?

The experimentation team is like a centre of excellence that helps any team in shopify run trustworthy experiments. And they serve every team, whether's a product marketing team, brand team or product team. They cind like the clearing house for advice on how to run trustworthy experiments and help teams identify which those areth south leg of a team can be successful.

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