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003: The Real Reason To Niche Down + Justin Welsh on Building Your Creator Business

The HeyCreator Show

CHAPTER

Prioritizing Enjoyment and Meaningful Work

The chapter focuses on choosing work that brings enjoyment and aligns with personal values, emphasizing the importance of impact over monetary pursuits. It also explores the speaker's journey in developing a product to help their audience and their dedication to authentic, value-driven marketing strategies.

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