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How to Grow a Personal Brand on Social Media

The Freelance Friday Podcast

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Creating a Personal Brand Kit

A logo is not the most important part of a personal brand, but you should have some consistency to your brand. Figure out what you want people to walk away with and create a brand kit. It doesn't have to be anything too fancy, but just write down in a document somewhere which fonts you're going to use. And that way, if you ever do delegate anything, you know, maybe you hire a graphic designer, first Instagram content, thumbnail designer for YouTube, you can just hand them that brand kit.

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