#323: Nathan Baugh – The Secrets Of Creativity
The Danny Miranda Podcast
Copywriting for Twitter and LinkedIn Is Not Storytelling
"Copy that" is when you take work from prior people who have done it and write it line by line by hand. "I don't want to copy Ogilvy or some of these copywriting legends because copywriting is not storytelling," he says. The more I look to highlight things that are great, the more I notice them,. That's important. And then it's easier for me to use those techniques in my own work."
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