Building With Buyers: Startup Marketing and Growth Fueled By Customers cover image

199 - Why Your Homepage Is A Great Predictor of Your Startup's Future Success...Or Failure (Anthony Pierri, Co-Founder at FletchPMM)

Building With Buyers: Startup Marketing and Growth Fueled By Customers

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Introduction

Exploring the significance of a startup's homepage in effectively showcasing its value proposition, product offerings, and target audience. Highlighting prevalent errors like ambiguous outcomes, insufficient emphasis on functionality, and mixed messaging for diverse personas, setting the groundwork for a discussion on deciphering the 'why' in marketing strategies for early-stage ventures.

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