3min chapter

Modern Startup Marketing cover image

199 - Why Your Homepage Is A Great Predictor of Your Startup's Future Success...Or Failure (Anthony Pierri, Co-Founder at FletchPMM)

Modern Startup Marketing

CHAPTER

Introduction

Exploring the significance of a startup's homepage in effectively showcasing its value proposition, product offerings, and target audience. Highlighting prevalent errors like ambiguous outcomes, insufficient emphasis on functionality, and mixed messaging for diverse personas, setting the groundwork for a discussion on deciphering the 'why' in marketing strategies for early-stage ventures.

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