How Brands Are Embracing Web3
Web3 Business Podcast
00:00
The Rise and Fall of NFTs
In the early days of NFTs on the big brand side, you had brands like Sherman and others doing really inexpensive NFTs as a novelty. And then about a year ago, no, a couple of years ago, mid 2022, you had this loyalty and membership play. Gary did something with a restaurant in New York City, right? Yes. Is that an example of it? Or are there other examples of the membership side of things that you could just explain for those that in the loyalty? Well, and of course we've got Starbucks as well, right?, he said.
Transcript
Play full episode
