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Bootstrapping a $50M+ Business, Growing a Twitter to 120K+ Followers with Romeen Sheth #2058

Marketing School - Digital Marketing and Online Marketing Tips

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Navigating Business and Social Media

This chapter explores the journey of acquiring a contracting business and the transformative impact of the gig economy on corporate strategies, particularly in relation to Fortune 500 companies. It highlights the importance of social media, especially Twitter, in enhancing personal branding and community engagement, as well as the nuances of content marketing. The discussion emphasizes the value of genuine connections and thoughtful content creation in navigating the rapidly evolving landscape of entrepreneurship.

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