Marketing & Brand Building MASTERCLASS With @VarunDuggi On Figuring Out 34 | Raj Shamani
Raj Shamani's Figuring Out
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Why Don't You Coat Stuff From Your Own Journey?
"I focus on the way. And then i turn round and listen to my audience a lot," he says. "Motivation is technically mine, se yere the end of the ye." But sometimes what audience tells you is not really good for what you are doing - so you have to fill that out. There was one show which was a bit of a game changer for us: four nanos in each nano would drive 21 days across Britain with an empty viditial team behind them. Every day they would shoot, edid what they've shot, applauded on to youtube and fase book and the sleke before all the stuff happened. This was a big perception chute
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