How to Invest in a Startup

When I was raising money, $2 million for this company that's launching in the fall, we pivoted, it was light pink. Light pink is now our parent company. So you guys, put your stake in the ground. Let those other people borrow that certainty. You have to judge them to make them feel good for you. And also, you're going to need those like five to 10 times, maybe 20 times to try them to see where it goes wrong and where it goes right. When it works, keep doing that exact version.

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