How to Be Non-Corrosive in Your Marketing

2min Snip

00:00

Play full episode

Summary

Transcript

Episode notes

With transparency comes honesty, which means that we're not going to exaggerate and say this works for everyone. If you tend to fall into that category where you talk about everything's going to be easy, there might be more ease in your life. That is a sure sign that you got to check on your copy because you might be a little sausy. What else does non-corrosive marketing look like? Our language, but also the actual format of how we're talking to our users.

Do you struggle with how to talk or write about your business? Are you secretly a lil’ afraid of sounding like a “girl boss”, too pushy, or using too much marketing-bro speak? Same.

In this episode, Michelle explores the concept of non-coercive marketing and how to sell and talk about your Sacred Work and business, without being sales-y.

Michelle covers:

the role of authenticity in the way we sell

what storytelling and non-coercive copywriting have in common

how to practice non-coercive copywriting in real-time and how to be persuasive without being manipulative

and more, ofc! 😉

Thoughts? We want to hear what you think! Let us know and connect with host, Michelle Pellizzon-Lipsitz, and team Holisticism and tell us what you think about non-coercive copywriting.

Hear all of this and more every Tuesday morning by subscribing here

Listen to the episodes on Youtube

Join our free community of intuitive creators and sign up for free events here!

This podcast is edited by Softer Sounds Studios

Join OPEN now for 30 days free and get unlimited access to breathwork, meditation, yoga, pilates, and more!

---

Support this podcast: https://podcasters.spotify.com/pod/show/twelfthhouse/support

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit thetwelfthhouse.substack.com/subscribe