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$RIVN, Biden on TikTok & Crypto, $PTON + Countdown Capital’s Jai Malik + Josh from Party Round | E1406

This Week in Startups

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The NFT Market Decline and Creator Economy Shifts

This chapter explores the dramatic decline in the NFT market, highlighting an 80% drop in trading volume and significant price reductions, while drawing parallels to historical market bubbles. It also examines the rise of creator-led brands in the digital economy, showcasing how social media influencers can drive substantial sales and the importance of independent marketing strategies. The conversation emphasizes the risks and challenges faced by creators in relying on platform-dependent distribution and the need for building direct audience connections.

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