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Why consumers won't join virtual power plants when we have EVs with bidirectional charging

SwitchedOn Australia

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Transitioning to Electric Vehicles and Bidirectional Charging in Retail Business Models

The chapter explores the slow transition in business models of retailers to adapt to the rise of electric vehicles (EVs) and bidirectional charging, emphasizing the importance of personal experience in influencing decision-makers. Discussions also include the potential of households with multiple EVs using bidirectional charging and the shift to EVs in Australia for achieving net zero emissions by 2050. Challenges and efforts in implementing bidirectional charging for EVs in Australia are highlighted, with a focus on anticipated prototypes and wider distribution in the near future.

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