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44 - The Predictability of Demand Gen | Demand Gen Live S1 x20

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The Audience Network on Facebook

Marketer should be able to defend the idea that having someone consume content is more important than having their email address. In general, i say, stay in the feed. So, like, no audience net work, none of that stuff. If you're unlinked in and you have a 300 dollar a day budget, sometimes when you turn on the ad, linton, we'll spend it in 30 seconds. Like facebook is much better about spreading out the spend throughout the day. Linkton just does whatever they want. I've seen 300 dollar budgets go immediately. And solike, i don't think you have a ton of control. But when you start looking at it more unlike a

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