Email Strategist & Copywriter Nikki Elbaz
Being Freelance
Building a Team
It's really important to be up front and honest from dayon, she says. And then try to trust youre got in building a team. She also talks about finding the right manager for your role.
After being made redundant from her New York agency job, Nikki thought she’d go to Israel for a year and freelance as a copywriter. If it didn’t work out, she’d come back and get another agency job.
7.5 years later her family has grown up in Israel. Their mum is very much still freelance.
But she’s not a general copywriter anymore, she’s since found her niche in email strategy. Building authority and a small team. And a website experience which is pretty unique.
In this episode we hear:
- how a mastermind changed Nikki's career
- how a 'cold' email showed Nikki her niche and landed a dream client
- Nikki's very different approach to her website
- how building a team isn't as easy as you might think
and so much more...
You'll find full show notes and transcript for this episode at beingfreelance.com
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