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Reimagining DORA Metrics & Leveraging Feature Flags | Split's Ariel Perez

Dev Interrupted

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The Importance of Speed in Product Rollout

The speed of rollout can correlate to internal value from your sales and CS department and your customer value. There's a strong, there's an absolutely a strong correlation, right? I think the first part of it when you're rolling it out to some customers through sales and customer success. That's the thing that helps you roll it out past that first beta group to 25% to 50%. But the other side will be if nobody cares, if nobody's using it, roll that back to a zero. If my long term cost conversation is why am I going to put that feature in prod that nobody uses?

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