The Three Steps to Building Trust With Investors

VCs don't actually care about the numbers, which is a bit of a shock to someone who's traditionally educated in finance and accounting specifically. Investors care about its first of all, transparency, truthfulness, regular reporting that's consistent. And then once that's set up so they can trust the numbers, it's about what are your trends,. What are your ratios, what are your rates? That ultimately bring you to this thing that we call finance and financials.

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