"I love reassurance and reasn reassurance makes people. There's nothing wrong with it, except, except it's a trap," she says. "Knowing someone has our back gives us the opportunity to go forward with honesty because it might not work"
In his third Design Matters interview, writer Seth Godin riffs on his 20th book—“The Practice”—a milestone text exploring creativity and the sheer power of doing the work and putting it out into the world.