Building a Sales System That Is Repeatable

Christina: I really think that it does come down to focus. We're actually moving into 2021. That's a huge, huge focus of mine. And so I am like prepping myself mentally to like kill the darlings and ruthlessly, like remove things from the business that are not sustainable or don't create that much of an impact. It is hard because it's like your little babies and you're like, Oh, okay. But one thing I wanted to pull out from what you just said was how do you build a sales system that is repeatable?

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