Marketing with Webinars
Ahead of the Game
00:00
Are Webinars the Best Way to Build Your Audiences?
At the top of the funnel, you're going to capture the most audience. Progressive profiling is a really big kind of buzzword in the marketing community right now. And when you have things like a webinar where you can pull out or parse out data that's a little bit more intimate than just name and email, that helps you kind of build these personas. So it is really important at any and every stage of the funnel.
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