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Marketing with Webinars
Ahead of the Game
Are Webinars the Best Way to Build Your Audiences?
At the top of the funnel, you're going to capture the most audience. Progressive profiling is a really big kind of buzzword in the marketing community right now. And when you have things like a webinar where you can pull out or parse out data that's a little bit more intimate than just name and email, that helps you kind of build these personas. So it is really important at any and every stage of the funnel.
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