Exploring Budget Whiskies in Supermarkets

The chapter analyzes supermarket own-brand whiskies, comparing age statements, prices, and regions while discussing the quality and transparency of distilleries. The hosts debate the fairness of comparing entry-level whiskies to premium ones and touch on the perception of whiskey as a premium product. They also discuss the implications of making whiskey easily accessible at low prices and the impact on its reputation and consumer experiences.