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Company. Etsy: Building an Internet Marketplace in the Shadows of eBay and Amazon

The Synopsis

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Introduction

A high-level overview of Etsy as a homemade marketplace for artisans and small businesses, discussing the company's financial figures and how people use Etsy for gift ideas. It also explores the history of Etsy, from its founder encountering a problem while assisting an arts teacher to the idea of an e-commerce website dedicated to selling handmade crafts.

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