How Do You Control Your Open Rate?

I try and keep them at about 35%. And if they go below that, then it's time for me to prune because I only want people on my list who are opening my emails. Do you ever sell other people's stuff like affiliate links or paid placements or ads or sponsorships? Nope, not yet. I kind of, I think I probably won't. Gotcha. Okay. So now engagement wise, do you look at your open rates? Do you know what they are? How often do you looking at them? If I'm in there, I don't,. I don't go to drip to look at my open rates. I only look if I'm already