Intercom’s Jonathon Colman on why content designers should do less
The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom
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What's the Top Layer of Content Design?
UX writing or user experience writing is where you're literally writing words in the interface. That really comes at the end, and we focus on it so much because it's the most visible artifact of the work. But that's only the top layer. What you need to do is work further down the stack.
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