
#7 - Stop obsessing over technical problems and start gap selling (Keenan, Author of Gap Selling)
30 Minutes to President's Club | No-Nonsense Sales
00:00
How to Solve a Problem and Grow Your Revenue
If I could reduce that by down to three months, I could probably grow my revenue by 50%. But it's not going to be that much. Who cares if it takes them three hours to get ready in the morning? If they're independently wealthy and don't have to be anywhere. Another one I use is picking up kids or taking kids to school. How often do kids like to school or picking them up? Right? And CPS have been called. They're called CPS ones because they left my kids on the side of the road. Like these are problems that drive the reasons people fix the root causes to make that keep from happening. This is what people understand. There's a difference
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