TSE 194: How Much Research Should I Do Before A Call?
The Sales Evangelist
00:00
How Do You Prepare for a Call?
Mabbe: The more prepared you are, the better off you'll be of being able to be effective with that call. If i can recognize through some of my research, whether that's through their company webside, or through your social media, then i can better articulate my message of value. I mean, i can even, you can even call into your salespeople.
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