The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. cover image

HOW TO MAKE YOUR PRODUCT A MUST HAVE NOT A NICE TO HAVE IN B2B SALES

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

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How to Bring Up Potential Risks in Sales

I really think that, you know, there's one sort of, I don't know if it would be considered in the weeds thing, but something that I've recently picked up that has actually been working pretty well. That's proactively bringing up potential risks rather than waiting for them to come to you. And so calling those out earlier rather than later is a big part of my job right now.

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