3min chapter

Bernard Marr's Future of Business & Technology Podcast cover image

How To Boost Growth And Drive Meaningful Change (with Snowflake Chairman and CEO, Frank Slootman)

Bernard Marr's Future of Business & Technology Podcast

CHAPTER

Snowflake - What's Your One Thing?

I think especially Gen Z, they want to buy into a mission that is more than just making money. So when you created the mission for Snowflake, what is the mission and how often do you revisit that? You know, we revisit that numerous times a day because it just constantly is, is sort of the lens through which we filter every conversation. We're here in London right now. We have all our local customers and prospects, the whole Snowflake community here. It's really hard to shake up the original positioning. The data cloud is, is the mission. That is what we are, what we only think that we are trying to do. And every conversation I have with prospects

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