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Persuasion Psychologist Dr. Robert Cialdini On The Yes Factor: Make An Impact, Win Customers, And Transform Your Business
Earn Your Happy
The Effects of Unity Energy on Persuasion
A study done in Texas. Researchers took couples who had been together for at least three years and they brought them into a laboratory situation. The researchers left the room, but they didn't really leave the roomReally. They counted three kinds of persuaders. One was called the coercive type. It's a bad way to persuade. A second group were called the rational persuaders. And they're the only ones who got change.
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