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2min chapter
Consumer Investing in 2022 (with Brian O'Malley of Forerunner Ventures)
ACQ2 by Acquired
Are You Trying to Find the Next Cycle?
The average consumer downloads zero new apps per month. It's this interesting idea that You can appeal to a niche set of consumers and thus aggregate their demand. Once you have their loyalty for some Specific narrow use case they have you later can offer them a much broader set of things because they already are Conditioned to use your thing as channel for solving their problem Yeah, and especially in marketplace type businesses there's always this push pull between supply and demand.
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