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4min chapter
Hubspot CEO Brian Halligan: Navigating Startup Boards
"World of DaaS"
The Evolution of Marketing and the Role of AI Optimization
In this chapter, the speaker discusses how marketing has evolved over the past 15 years and how it is expected to change in the next 15 years. They mention the democratization of access to information by Google and predict that AI will democratize the creation of information. They also discuss the role of Chatbots in the marketing funnel and the potential changes in the overall user experience.
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highlights
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