
Episode 72 - Story of PM Modi as an Administrator & Communicator-in-Chief with Shashi Shekhar
ANI Podcast with Smita Prakash
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The Importance of Radio in Remote Corners
When Prime Minister decided to do a monkey bath, it was this conscious decision, he radio pehi, karna hei. Once you get into the tribal pockets of Chhattisgarh or Charkhad, or the North East, you don't have private media serving those audiences. It's only all in your radio that does that, 100 plus languages and dialects. So, that was the reason why in his mind it had to be radio.
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