The Economics of College Sports: A New Era

This weekend kicks off the start of the college football season and for the first time ever, players coming on the field can expect a payment from their schools. While college sports is a multibillion business in the United States, schools were barred from giving direct compensation until a landmark court ruling in June changed the rules. Still, it’s unclear how much students will earn and how money will be doled out across different teams. Sports such as football and basketball tend to bring in the lion’s share of revenue. We’ll talk about how this massive shift in college sports is playing out and what it means for student athletes, fans and schools.

Guests:

Daniel Rascher, professor and director of academic programs, sport management master's program at University of San Francisco

Rachel Bachman, senior sports reporter, The Wall Street Journal

Henry Organ, co-founder and agent, Disruptive

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