029: The Art & Science of Hacking Growth with Morgan Brown (VP of Growth, Shopify)
The Long Game
00:00
I Don't Know the Right Answer
It's very easy to say, i know something, but it's also very easy for that to be not true. The specificity of your answer really matters, right? So am i have heard as like a bad huroistic like wool run and a b test experiment. And then you end up with this collective, tribal group think knowledge of wen when it actually is built on specious understanding. I almost feel like you gett into meetings or a company culture, or whatever context, and everybody's just afraid to look like the dumb one who says they don't know.
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