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Shanee Ben Zur (Crunchbase) | CMO's and the Impact on Business Metrics

The CMO Podcast

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The Importance of Impact on Business Metrics

Three takeaways from this one for your business branded life. Understand your specialness, understand your own specialness, and understand your company's specialness. Impact on business metrics is the most important characteristic for CMOs today. We've heard it before that relationships are everything.

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