Creating people-centered behavioral public policy with Elizabeth Linos
The Decision Corner
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The Evolution of Beavial Insights in Government
Social norms are important everywhere you go. But what kinds of outcomes you can improve by tapping into those social norms, will be different depending on where you ware. And it's not only a matter of cultural context, but also a matter of timeing right? So we know that it's hard to capture people's attention. They have limited uno cognitive bandwit. What was in a really critical tool for capturing people's attention ten years ago might not be as effective to day. Not because the underlying psychology is wrong, but because it's not about the exact message or the exact wording. Focusing on the insight as opposed to the wording, i think more things will replicate, both across
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