This week on the Destination Marketing Podcast, Adam takes the show international to Toronto, Canada at the Destinations International Annual Convention. In this episode, he talks with Andi Jaspersen, experience and marketing manager at Visit Cheyenne and future PR director at Relic. They discuss her background and how living in Japan gave her a new appreciation for the hospitality industry and an understanding of the importance of the visitor experience in a destination. Learn how she is able to craft visitor experiences in her role and what advice she gives to others in the industry.
"I want to actively work with the partners in our community and make sure that they are finding ways to leverage themselves in an immersive and impactful way for the visitor." -Andi Jaspersen
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