Introduction

James clear and mark manson are the world heavyweight champions of non fiction books. They've sold close to 20 million copies, and they've earned tens of millions of dollars in the process. We ask them to break down their process for how they write books and blog posts that reach millions of people all over the world. And we also talk about the economics of book writing and why it can be lucrative to publish a traditional book despite the fact that we live in an increasingly digitale world.