4min chapter

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Rent the Runway's Jennifer Hyman | Designed by Data

Greymatter

CHAPTER

The Data Company - What Are Some of the Key Takeaways From Building a Data Company?

In a world without data, you could clean an article of clothing five or six times before it starts looking a little worn. I realized through capturing data from my customers because we required all of our customers to give us data every single time they returned an item to rent the runway. And also capturing data in our warehouses, you learn that most inventory damage actually does not come from customer usage,.

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