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Rory Sutherland, the Psychology of Price and the Super Bowl
Having a GAS...
Unveiling the Psychology of Advertising and Pricing
Exploring the effective patterns in advertising, from Bob Chaldini's work to the psychology of pricing. The chapter also delves into placebo effects, perceived value, and the intersection of psychology and pharmacology for better treatment outcomes.
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AI-powered
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Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode