Six Phases of Profitable Content

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Fonzi: The publishing pyramid is a structure for you to do things in a repeatable manner. He says the quality of production at first was way ahead of what we could actually handle. Fonzi: Distribution can be key, and then another one I want to really focus on is making money.

Luis and Fonzi Camejo are two brothers from Venezuela. They came to the USA on soccer scholarships after cold emailing 300+ coaches. They turned entrepreneurs and started selling vinyl stickers door to door, and now they run a successful podcast platform as part of the Hubspot Podcast Network and help entrepreneurs kickstart their publishing.

Top 3 Value Bombs:

1. Leverage the efforts that you have. Measure your capacity, measure your resources, and based on that you can leverage the long form pieces of content. Extract some of the best pieces and share them so you can start funneling people into your world, into your ecosystem.

2. Leverage where the eyeballs already are.

3. If we use content as a vehicle to collaborate and build relationships, then opportunities will come from day one.

Follow Luis and Fonzi on Instagram! - BizBrosCo Instagram

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