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Creating Profitable Influencer Relationships

The Unofficial Shopify Podcast

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How to Make an Influencer a Hero

I think the thing that where people get in trouble is, well, either like they're not taking that relationship approach because it is and you use the dating metaphor. I've used that for discussing, you know, marketing and that customer relationship building. And so first you need to earn their trust, right? Yeah. Once you have that, all right, provide even more value to them. So like here's a care package. And if that's still going well, okay, now we're we're on date three. Now let's let's ask for, can we do this giveaway? There are so many other things with influencers. You just don't start with it.

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