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Is Your Personal Brand Getting Lost?
I think that what often happens is you accidentally stumble on a new venture, where you show one thing and then suddenly people latch onto that thing. And I think oftentimes we just follow the thing that's doing well without actually zoning, zooming out and saying, I know the fans are enjoying this, but this is not what I want to keep doing forever and ever. "There has to be this delicate balance of, I'm in control, and you are the audience," she says. 'If you need to move on, you're going to move on'