On this episode of the Best Ever CRE Show, Joe Fairless interviews Joe Root, co-founder of East Superior Real Estate Partners. Joe shares insights into how his family’s 40-year legacy in Chicago real estate evolved into a vertically integrated firm managing and owning hundreds of multifamily units. He dives into the strategic advantage of analyzing receivership reports to uncover distressed property opportunities and recounts lessons learned from a 2006 acquisition that nearly collapsed during the financial crisis. Joe also discusses the firm’s pivot to lighter value-add deals, assumptions of favorable debt, and plans to scale into other Midwest markets by leveraging internal culture and KPIs through regional asset managers.
Joseph Root
vikingcapllc.com
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