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Sugar Cane and the Dent Launches
"I've tried to build a business on the back of me making people better," he says. "It's clear that what you need is for people to understand that this problem starts very, very early and for them not to cause it." He was digging up lots of old texts written back in the 1890s, 1810, 1910, 1920s. These guys are clearly saying, these guys are doing tough sugar cane at a very young age, almost before they've got teeth. Right?"