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Designing the Revolution | Chapter 9 | Sociability Theory

Designing the Revolution

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The Sting in the Tail of Mobilization

"It's a massive, intense sociability experience. In other words, they all get massively connected to each other," he says. "Once you got into this team and you got this team spirit, which is facilitated by the physical design, then you've got this massive strength." He adds: 'The main problem isn't designing ... it's actually stopping what's called overbonding'

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