Choiceology with Katy Milkman cover image

Mindful of Mindsets: With Guests Erik Vance & Alia Crum

Choiceology with Katy Milkman

00:00

The Role of Mindset in the Placebo Effect

The idea of the placebo effect came about because many providers were openly giving people sugar pills or bread pills and they would find beneficial effects. Our modern understanding of the placebo Effect comes from the randomized placebo controlled trial in which an active medication is compared to the effects of placebo medication. So what actually drives or makes up a placebo effect? And we've sort of broken it down into three things. The first is the body's natural ability to heal. Second is the mindset. Third those mindsets don't come out of nowhere. They are situated into a social context that's made up of just the symbolism of taking a pill and swallowing it with water.

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