3min chapter

Acquired cover image

The NFL

Acquired

CHAPTER

Is There a Value Capture Pioneer in the NFL?

The NFL doesn't leave a lot of consumer surplus in dollars. How can you put a price on the fun of a Super Bowl party or texting about an amazing catch with your dad? It's also a little bit similar to the trading value of NFL teams and like what price would they actually trade at? Even as the NFL has become this incredible business, they don't trade a rational economic prices.

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